UI vs. UX Design: What’s the Difference?
User interface (UI) and user experience (UX) are two words that you might hear mentioned frequently in tech circles (and sometimes interchangeably). But what do the terms actually mean, and what does it mean to be a UX or UI designer?
UI refers to the screens, buttons, toggles, icons, and other visual elements that you interact with when using a website, app, or other electronic devices. UX refers to the entire interaction you have with a product, including how you feel about the interaction. While UI can certainly have an impact on UX, the two are distinct, as are the roles that designers play.
In this article, we’ll take a closer look at how the roles of UX designer and UI designer overlap and differ, and how to know which you should pursue. Finally, we’ll discuss options for getting started, even if you don’t have a degree or previous experience.
Difference between UI and UX
Developing a product that people love often requires both good UI and good UX. For example, you could have a banking app that looks great and has intuitive navigation (UI). But if the app loads slowly or makes you click through numerous screens to transfer money (UX), it doesn’t matter how good it looks. You’re probably not going to want to use it.
On the other hand, a website could be loaded with unique, helpful content organized in a logical and intuitive way. But if it looks dated or you can’t easily figure out how to move between screens or scroll through options, you’re likely to click away from the site.
Tasks and responsibilities: What do they do?
Both UI and UX designers play key roles in the product development lifecycle. Let’s take a closer look at each.
UX designers focus their work on the experience a user has with a product. The goal is to make products that are functional, accessible, and enjoyable to use. While the term UX often applies to digital products, it can also be applied to non-digital products and services (like a coffee pot or a transportation system). Common tasks for a UX designer might include:
Conducting user research to identify any goals, needs, behaviors, and pain points involved with a product interaction
- Developing user personas based on target customers
- Creating user journey maps to analyze how a customer interacts with a product
- Building wireframes and prototypes to hone in on what the final product will look like
- Performing user testing to validate design decisions and identify problems
- Collaborating with stakeholders, UI designers, and developers
- Organizing page layouts
- Choosing color palettes and fonts
- Designing interactive elements, such as scrollers, buttons, toggles, drop-down menus, and text fields
- Making high-fidelity wireframes and layouts to show what the final design will look like
- Working closely with developers to convert designs into a working product
- If you’re still not sure whether UI or UX is a better fit for you, you can:
- Take a class in each to experience them for yourself
- Read or listen to popular UI/UX blogs and podcasts to hear from experts in each field
- Reach out to industry professionals on LinkedIn for an informational interview
- Join some online design communities to ask questions
- UX researchers study the goals, needs, wants, and pain points of a product’s existing and target users.
- UX writers write the text that appears on websites, apps, and other digital products.
- Interaction designers focus on the ways users interact with digital products in a holistic context.
- Developers take the designs from UI and UX designers and code them into usable software, websites, or applications.
- Product designers lead the entire process of taking a product or service from idea to reality.
- Content strategists oversee the planning and production of marketing content through the lifecycle of a project.
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